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£7,590 (Est: £6,000 - £7,000)
1998 BMW 328i (E36) Sport A stunning and very desirable example of a very rare car
United Kingdom • 14 Feb 2026 • Lot 211
Vehicle Details
AI Listing Summary
This 1998 BMW 328i Sport is a rare, individual example with a striking Rosso Romantic Red and Champagne leather color combination. With only two previous owners and a comprehensive service history, it presents well but requires minor cosmetic attention, making it a potential future investment.

Condition
7
The car is described as driving and presenting very well, enhanced by its factory standard condition. However, the headlining needs re-sticking, and the driver's seat could use re-feeding, indicating slight wear. The presence of a full book pack, service history, and spare keys suggests good maintenance, but the mentioned imperfections prevent a higher rating.
/ 10
Transmission:
Automatic
Chassis No:
WBABG22020ET23897
Odometer:
131,000 miles
Reg Number:
R167HKH
RHD/LHD:
RHD
We are very pleased to bring to market this very rare BMW 328i Sport Automatic Coupe.
Many would say that the 328i Sport was a better car than the legend that was the M3, as it was easier to drive and, in some people’s eyes, better looking.
They may be right, as this is no ordinary car.
If you know your stuff, you will know all about the BMW Individual programme.
This was something that BMW offered back in the 1990s, which meant you could have a car built from the factory but to your own choice of bespoke specifications that were on offer from BMW.
This, of course, came at a higher price than a standard example - quite a lot more - which made them very rare.
This BMW was supplied new to its first owner by Altwood Slough on 28/1/1998.
The first owner had it for 8 months - we suspect it was the BMW dealer as one of their company cars - before entering the second owner’s care, who kept it for 27 years.
The colour combination of this special BMW is Rosso Romantic Red with Champagne...
Points of note
£1,604
Lowest Price (Since 2020)
£7,075
Median Price (Since 2020)
£27,268
Highest Price (Since 2020)
World Record
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Top 40%
The sale price places it in the top 40% of sold prices we've ever seen for the BMW 3 Series (E36) 328i
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Rare Sale
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Previous Sales
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