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PACKARD 120: BUYER'S GUIDE

Median Price: £36,790  •  Highest Price: £219,863  •  Lowest Price: £2,625  •  Sell-Through Rate: 85%

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Packard 120

Source: Broad Arrow

How much is a 120 worth?

In our experience, we've seen plenty of 120's go under the hammer and based on analysing every sale you can expect to pay £36,790 for one in average condition - that places it amongst the most expensive 30% of collector cars across our database.

As Packard's go, a 120 is on the lower end relative to other Packard models. In fact this model is £7,958 below the median Packard price of £44,748.

What is the maximum to pay for a 120?

Across the 111 120's we've seen sell, the highest price ever recorded for this model is £219,863. It was sold by Gooding & Co in the US on 19 Aug 2022.

See Highest Sale >

What is the lowest to pay for a 120?

Well, that depends on where you draw the threshold.

The lowest sale of all time for this vehicle is £2,625. RM Sotheby's sold the car at auction in the US on 01 Jun 2019.

When looking at more recent sales the lowest recorded price is, as you would expect, higher. Analysing every sale since 2020 shows that the lowest price between 2020 and today is £9,359, Worldwide Auctioneers sold this car in the US on 11 Sep 2021.

See Lowest Sale >
See Lowest Sale Since 2019 >

What is the background of the make / model?

Packard produced this model between 1901 and 1942.

Packard was founded in 1899 in Ohio by brothers James and William Packard. It quickly became one of the leading luxury car brands in the US, known for its cutting-edge engineering and beautiful styling. Packard was a pioneer in many automotive technologies, such as the use of aluminum engines and the first production 12-cylinder engine. Packard cars remained popular until the 1950s, when the brand was eventually discontinued due to changing tastes and increased competition.

How common is a 120?

We've seen plenty of these go under the hammer at auctions around the world, 130 to be precise. It's among the 8% most common collector cars to sell at auction.

Of those, 130 times the model has gone to auction 111 have sold. In other words, this model sells on 85% of times it goes to auction - that's above the average sell-through rate we traditionally see.

How does the 120 compare to other cars?

We know from reviews of this model by our 42,000+ strong community how this car performs across multiple variables. Those variables stack up to give a TCVScore which is a relative score of how good a car is across 5 variables in comparison to all other cars.

For the 120, it scores a 50 out of 100 - that places it in the bottom 10 - 20% of all cars in our database.

How the car scores across all variables is below:

Styling: 6/10

Cool Factor: 5/10

Practicality: 5/10

Handling: 6/10

Speed: 3/10

To understand more or add your own review, click the link below.

See Full Price Guide >

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Why this article was created

Well, we've got one of the largest databases of sold classic car prices in the world so we thought we ought to help and put that data to good use. To be clear though, this article is not intended to be a full tour of every nook and sill of the 120, rather it's meant to act as an introductory guide and overview of the market for this model.

It is here to provide you guidance on how much you should and shouldn't be paying for one based on the 130 we've seen previously.

If you're after more detail, we've got you covered. Click the button below to be taken to a the price guide for this model so you can see every single sale, price trend over time and lots more.

How this article was created

This article was created by looking back at sales of 120 since the beginning of our database in 1992. We've scanned over 30 auction houses and results from over £15 billion of sold cars around the world to understand the where the market is at for this car.

The Classic Valuer takes that data and analytics which enables it to generate these articles at scale, for further information regarding the 120 please visit the price guide linked below.

About The Author

Giles Gunning | The Classic Valuer

Giles Gunning

Giles is CEO of The Classic Valuer - one of the world's largest databases of sold classic cars in the world going back over 30 years covering over 11,000 models. Giles and The Classic Valuer are regularly referenced in key classic car publications including Classic & Sports Car.

Giles grew up around the iconic historic motorsport venue at Goodwood and enjoys his 1972 Alfa Romeo 1600 GT Junior around the Sussex roads. His primary car goal is to purchase back a selection of his grandfather's car's including his 1931 Riley Brooklands.

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