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LAND ROVER DISCOVERY I: BUYER'S GUIDE

Median Price: £8,823  •  Highest Price: £101,035  •  Lowest Price: £500  •  Sell-Through Rate: 79%

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Land Rover Discovery I

Source: Bring A Trailer

How much is a Discovery I worth?

In our experience, we've seen plenty of Discovery I's go under the hammer and based on analysing every sale you can expect to pay £8,823 for one in average condition - that places it amongst the cheapest 10 - 20% of collector cars across our database.

As Land Rover's go, a Discovery I is on the lower end relative to other Land Rover models. In fact this model is £12,931 below the median Land Rover price of £21,753.

What is the maximum to pay for a Discovery I?

Across the 79 Discovery I's we've seen sell, the highest price ever recorded for this model is £101,035. It was sold by Bring A Trailer in the US on 26 Nov 2021.

See Highest Sale >

What is the lowest to pay for a Discovery I?

Well, that depends on where you draw the threshold.

The lowest sale of all time for this vehicle is £500. DVCA sold the car at auction in the UK on 19 Sep 2013.

When looking at more recent sales the lowest recorded price is, as you would expect, higher. Analysing every sale since 2020 shows that the lowest price between 2020 and today is £610, Anglia Car Auctions sold this car in the UK on 03 Apr 2022.

See Lowest Sale >
See Lowest Sale Since 2019 >

What is the background of the make / model?

Land Rover produced this model between 1989 and 1998.

Land Rover is a British car brand that began producing 4x4 vehicles in 1948. The original design was inspired by the WWII Jeep and was intended for agricultural and industrial use. It is now a luxury brand known for its off-road capabilities, with models such as the Range Rover and Discovery.

How common is a Discovery I?

According to data from the DVLA, the UK licensing authority, in 2022 there were 24,044 licensed vehicles alive and kicking on UK roads. There were also 39,733 vehicles that are SORNd - in other words not currently registered for the road. Note: that data is for this model and all of its sub-models.

Building on that, we've also seen plenty of these go under the hammer at auctions around the world, 100 to be precise. It's among the 10% most common collector cars to sell at auction.

Of those 100 times the model has gone to auction 79 have sold. In other words, this model sells on 79% of times it goes to auction - that's above the average sell-through rate we traditionally see.

How does the Discovery I compare to other cars?

We know from reviews of this model by our 42,000+ strong community how this car performs across multiple variables. Those variables stack up to give a TCVScore which is a relative score of how good a car is across 5 variables in comparison to all other cars.

For the Discovery I, it scores a 52 out of 100 - that places it in the bottom 20 - 30% of all cars in our database.

How the car scores across all variables is below:

Styling: 4/10

Cool Factor: 6/10

Practicality: 8/10

Handling: 5/10

Speed: 3/10

To understand more or add your own review, click the link below.

See Full Price Guide >

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Why this article was created

Well, we've got one of the largest databases of sold classic car prices in the world so we thought we ought to help and put that data to good use. To be clear though, this article is not intended to be a full tour of every nook and sill of the Discovery I, rather it's meant to act as an introductory guide and overview of the market for this model.

It is here to provide you guidance on how much you should and shouldn't be paying for one based on the 100 we've seen previously.

If you're after more detail, we've got you covered. Click the button below to be taken to a the price guide for this model so you can see every single sale, price trend over time and lots more.

How this article was created

This article was created by looking back at sales of Discovery I since the beginning of our database in 1992. We've scanned over 30 auction houses and results from over £15 billion of sold cars around the world to understand the where the market is at for this car.

The Classic Valuer takes that data and analytics which enables it to generate these articles at scale, for further information regarding the Discovery I please visit the price guide linked below.

About The Author

Giles Gunning | The Classic Valuer

Giles Gunning

Giles is CEO of The Classic Valuer - one of the world's largest databases of sold classic cars in the world going back over 30 years covering over 11,000 models. Giles and The Classic Valuer are regularly referenced in key classic car publications including Classic & Sports Car.

Giles grew up around the iconic historic motorsport venue at Goodwood and enjoys his 1972 Alfa Romeo 1600 GT Junior around the Sussex roads. His primary car goal is to purchase back a selection of his grandfather's car's including his 1931 Riley Brooklands.

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